Burger King Kuwait
Bold by default.
Content that earned its place in the feed.
Burger King lives on boldness: a challenger attitude, irreverent copy and campaigns that make competitors uncomfortable. The work for Burger King Kuwait built social content and campaigns on that attitude to stand out in a crowded fast-food market.
The challenge was to keep global brand standards while making content that felt local, made for this market with the same energy the brand has everywhere else.
ContextHistorical portfolio work from Tarek Jouda’s career. Shown as experience, not as a Donalep client engagement.
Campaign photography and social content
Campaign videos
Bold brand. Smarter content.
Fast-food social media is saturated. Every competitor has a content calendar and a hashtag plan. Winning means making work the audience would share even if it were not sponsored.
The approach led with the brand attitude: provocative, confident and slightly ahead of the cultural moment. Content that read as if someone who loved the brand wrote it.
What was delivered.
- Social media strategy, led on Instagram and Facebook
- Campaign concepts and execution
- Video production for social and digital
- Brand-aligned copy and visuals across touchpoints
- Seasonal and promotional activations
- Local content within global Burger King standards
- Community engagement and response plan